Landing Pages
July 9th, 2022 | Duration 00:05:44 | Posted in Miked Up Marchev by Mike Marchev
Website Twitter Facebook Apple Podcasts Spotify RSS
In today’s episode I want to review the importance of, and the proper use of, what is commonly referred to as a landing page. So as not to confuse the issue, I will keep today’s program simple and on point.
A landing page is a single page within one’s website whose purpose is to highlight one’s interest in any particular topic or destination. By offering additional information on any one particular area of interest, people would go to that particular page and hopefully leave their name and email which would provide you, the salesperson, an opportunity to follow-up professionally over the next few weeks or months.
Where the majority of so-called professional sales people go wrong is that they fail to follow up accordingly once an interested candidate asks for additional information. Lack of follow-up, regardless of the industry, is the number one reason why more people are not more successful in sales. (This is an entirely new subject which can be dealt with at a later time.)
Take a few minutes to listen to today’s Miked-Up episode and hopefully you’ll become more comfortable with the concept of landing pages.

Meet the Podcaster
Mike Marchev
Mike Marchev chose to take a circuitous route through the first 71-years of his life. His experiences, successes, failures and unwavering sense of humor qualify him as a guy worth listening to. Perhaps of more importance, he is a practicing practitioner you can actually learn something from.…
Learn more
Recent Podcasts
Miked Up Marchev
-
Muscle Memory
March 27th, 2025 | Length 00:05:33Mike opens this week's episode with a twist as he played a tune on his piano. The underlying message here is how practice results in muscle memory when administered properly. Take a listen, and be kind with your comments. LOL…
Listen -
PREFERRED SUPPLIERS
March 27th, 2025 | Length 00:15:35This week I came across a CD program I once recorded for Vacation.com. They have since joined Travel Leaders but a few years back I teamed with the Hertz Corporation and delivered a quarterly audio newsletter.
This particular recording featured an interview with industry specialist Bob Abrahms who shared his thoughts…
Listen -
When The World Hits You With a Curve Ball
March 21st, 2025 | Length 00:07:28I received a phone call from a former client who was seeking advice now that he found himself floundering without full-time employment. Being on the downside of the curve, employment wise, I feel bad for men and women who have a job on Friday and find themselves unemployed on Monday.
This…
Listen -
Call Them Sooner Rather Than Later
March 17th, 2025 | Length 00:03:36It happened to me again this week. Not once. Not twice. But three times. A name popped into my head and I decided to contact that person, but I failed to act. You guessed it. They contacted me which resulted in the same lame response. "I was just thinking about…
Listen